Accept to dialogue with the future!
Ok, look this video of 5 years ago…
I remember very well the reactions of many people. Something like… “Come on! This is science fiction!”
The iPhone just entered in the market and its cultural revolution (and not just cultural) was at the beginning.
Now, look this last video of iPhone 4S…
Man… 5 years, just 5 years not 10 or 15.
Steve Jobs is dead and, like many other revolutionists, his vision will become stronger after the end of his life, because the void he leaves is a powerful messagge of how we need people like him.
We live in complex and fast times, we need to learn how to dialogue with the future.
Remember that the innovation start from a mental shift!
So, accept the scary fact that you don’t know that you dont’ know, and before trying to find a solution, you have to find a good question.
[Image by acaben]
Steve Jobs 1955 – 2011
“Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”
Donald Norman agrees!
I think that it’s time for a second new alliance between psychology and interaction design.
The evolution of the interaction as a social space needs new psychological points of view. The psychophysiologic, cognitive and behavioral points of view (part of the history of human computer interaction, from the beginning) are fundamental but not enough for the new variables, factors, dynamics and levels that emerge in social networks. The evolution of the mediated interaction as a social space is changing the user from just a behavioral and cognitive system in a more complex cognitive psychosocial and psychodynamic system.
During the event Meet the Media Guru in Milan, I asked Donald Norman an opinion about my point of view and this is his answer.
He agreed!
I think that these challenges and opportunities can’t be solved by anthropology that is too narrative as discipline. The alternative isn’t the reductionism but a balance between different psychological approaches.
The next day I talked with him about my PSIxD approach. Cross the fingers for me and stay tuned… 
Video by Roberto Bonzio (thanks)
BCI, a little psychodinamic question of user experience
The Emotiv device is a famous brain-computer interface. Recently the co-founder of the Emotiv Systems, Tan Le, showed the potentiality of her prototype at the TED.
I want to do a little question about the user experience of this kind of interface.
For example, moving objects with a touch screen, like the iphone, has a great affordance, because our natural interaction with the material world pass through movement and manipulation objects.
So, try to imagine the level of affordance if we just think a movement.
If in a touch screen we are in a user experience of interaction like manipulating a material object, with a brain-computer interfaces the experience is closer to move an arm.
The cognitive and psychodynamic effect on the users are not trivial.
There is a strong relation between emotions, motivations, desires and action.
If your presence in action (see the embodied cognition theory) can be in the same time material and digital, how could it change the relations between imagination and perception?